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TK's MORNING BUZZ: The Home Video Community Joins the Relief Effort to Aid Families of Terrorism's Many Victims

14 Sep, 2001 By: Thomas K. Arnold

It's gratifying to see that the home video community is responding to the crisis that has gripped the nation.

Blockbuster Inc. is committing $1 million to the September 11 Fund, a UnitedWay relief effort to aid families of victims of the terrorist attacks in New York and Washington, D.C. The video chain for two weeks will collect money in stores at a special display set to go up early next week. Customers as well as employees will be encouraged to donate. If donations fall short, Blockbuster will kick in the balance.

Flash Distributors, whose president, Steven Scavelli, was on the scene of the World Trade Center within minutes of the twin towers' collapse, is donating money, clothes and time to the relief efforts. The distributor, headquartered in Brooklyn, also is making plans for some fundraisers to raise money for the families of the hundreds of firefighters, police and other rescue workers believed to have been killed in when the twin towers collapsed.

In addition, Scavelli and fellow National Association of Video Distributors (NAVD) board member Noel Clayton of WaxWorks have brought forward a motion that the NAVD donate $10,000 to the relief effort, "and we will challenge the Video Software Dealers Association (VSDA) to do the same or better," Scavelli said.

Barnes and Noble has announced a nationwide program to help families copewith the disaster. Story hours for children will focus on helping kids understand the tragedy; at Barnes and Noble stores in the New Yorkmetropolitan area, psychologists and counselors from the New YorkPsychoanalytic Institute and Society will be hand today through Monday from 3 to 5 p.m. to counsel families.

And Amazon.com has given space on its home page to help publicize a fundraising drive for the American Red Cross Disaster Relief Fund, urging customers to donate.

I applaud these efforts and sincerely hope we see more of them. Retailers, if you know of anyone else in our industry working to assist the relief effort, please let us know.


Comments? Contact TK directly at:TKArnold@aol.com

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