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Rentrak, comScore Merger Passes Antitrust Hurdle

24 Nov, 2015 By: Erik Gruenwedel

Rentrak and comScore Nov. 24 announced their proposed merger has passed the mandated waiting period for the Hart-Scott-Rodino Antitrust Improvement Act of 1976.

Passing the regulatory approval leaves just comScore’s registration statement and both companies’ shareholder approval to complete the deal – which is expected to close in January 2016.

As previously disclosed, Portland, Ore.-based Rentrak, which cut its teeth as pay-per-transaction disc rental facilitator for home entertainment studios, becomes a wholly owned media data tracking subsidiary of comScore, with CEO Bill Livek becoming executive vice chairman and president of comScore.

Upon completion of the stock-for-stock merger, Rentrak shareholders will receive 1.15 comScore shares for each Rentrak share they own. comScore stockholders will own approximately 66.5% of the combined company and Rentrak stakeholders will own about 33.5%.

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