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Report: Web-enabled CE Product to Top 100M Units by 2013

6 May, 2009 By: Erik Gruenwedel

Consumer demand for digital media and online content will push worldwide annual sales of connected CE to more than 100 million units by 2013, according to the new report from Parks Associates.

The market for connected CE includes networked TVs, Blu-ray players, game consoles, home media servers and set-top boxes.

Current devices include Blu-ray players with BD Live functionality, the Blockbuster-branded Roku, Vudu and Apple TV media players, Microsoft’s Xbox 360, Sony’s PlayStation 3 and select TiVo HD digital video recorders.

Through network and Internet connections, these devices can access and display home network content such as photos and music and retrieve online content such as widgets, games, and content from Hulu and YouTube.

“Key consumer trends are aligning to drive this market,” said Kurt Scherf, VP and principal analyst for Parks Associates. “People want whole-home access to their personal content. At the same time, consumers are very interested in bringing Internet content to the television.”

Scherf said for Web-connected devices to offer compelling value to consumers, they will have to feature connectivity within the home network and third-party services, including Netflix and Blockbuster.

“Connected CE use will include access to many different services and types of content, including video, gaming, user-generated content, music, social networks, and customer care,” Scherf said. “Interface design will be an important area as users will need easy access to their content and services.”

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