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Rentrak Bows Movie Software For iPhone, iPod

By Erik Gruenwedel | Posted: 24 Feb 2009

Rentrak Corp. Feb. 24 said it has launched software that enables Apple iPhone and iPod Touch owners in the United States and globally to receive movie box office data, film synopsis, search function, release calendar and actor/director information.

The Portland, Ore.-based data-tracking company said the FilmScope software, which is the first consumer application from its nascent theatrical unit, also allows users to read reviews and buy movie tickets.

It wasn’t clear if a movie’s DVD and Blu-ray release dates and purchase information could be incorporated into the software.

A Rentrak representative was not immediately available for comment.

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