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DECE Agrees on File Format, Adds Members

4 Jan, 2010 By: Chris Tribbey

The Digital Entertainment Content Ecosystem group (DECE) has agreed on a file format and has approved five digital rights management (DRM) solutions for content.

The group also released its updated member list Jan. 4.

The file format will allow content to play on any service or device built to DECE’s specifications, allowing the same digital file to play over the Internet, on a set-top box, or on a portable media player. DECE said the digital format would work for both standard and high-definition content.

Approved DRMs for the new file format include Adobe Flash Access, CMLA-OMA V2, the Marlin DRM Open Standard, Microsoft PlayReady and Widevine.

The DECE also has tapped technology company Neustar to handle digital rights responsibilities for consumer content. The company will be responsible for consumers’ access to their purchased content in the “cloud” environment, authenticating their rights to view what they’ve bought for playback via various services and devices. DECE is setting standards for “cloud”-based content whereby consumers can buy digital content online and play it on multiple devices and platforms without a physical copy.

“The digital entertainment marketplace is on the cusp of a new era of rapid growth,” said DECE president Mitch Singer. “The key to unlocking this potential is giving consumers the ‘buy once, play anywhere’ experience they want. That’s the goal of DECE and one we’re making rapid progress toward today.”

The group also announced that 21 new members joined the group in 2009, bringing its total to nearly 50. Recent additions include Adobe, DivX, Netflix, Rovi and Thomson.

For more information about DECE, visit www.decellc.com.

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