Dark Knight Tops iTunes Downloads3 Dec, 2008 By: Michael Lee
Warner Bros.’ The Dark Knight already has reached the top of the list on iTunes’ Best of 2008 Top Movie Sellers before its Dec. 9 DVD release date. According to Apple preorder sales for the film have already passed films such as Wall-E and Iron Man on the iTunes movie download list.
Separately, Warner Home Video International and PPC Interactive, an entertainment marketing company, have launched a social media Web site to promote the film. The site www.my-darkknight.com provides Batman-related tools that users can use to decorate their social networking profiles.