Disney Launches ‘The Little Mermaid’ App11 Sep, 2013 By: Chris Tribbey
This is one instance where bringing an iPad to the theater may be acceptable.
Disney is offering “Disney Second Screen Live: The Little Mermaid” free via iTunes, which allows users to interact with the film while it plays. The 1989 animated film is back in select theaters as a 3D presentation starting Sept. 13.
The iPad app allows users to interact with characters from the show, compete with fellow audience members in games, sing along with the musical numbers and collect hidden treasure. Users are urged to watch out for the villain Ursula, who could come and steal all the user’s points at any time.
The app synchs with the film, and games include Scuttle Scope, Mer-maze and Sea Scrambler.