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Miramax Signs Brazilian Streaming Deal With Netflix Competitor

21 Nov, 2011 By: Erik Gruenwedel

Miramax and NetMovies Entertainment Nov. 21 said they signed a deal that gives the Brazilian subscription DVD, Blu-ray Disc and video-on-demand service access to the vaunted studio’s catalog of more than 700 movies.

Under terms of the agreement, NetMovies gets access to Miramax movies such as Pulp Fiction, The English Patient, City of God, Amelie, There Will Be Blood and Kill Bill, beginning Dec. 1.

“This is another key step as we take advantage of digital channels to maximize our library around the world and bring Miramax movies to new and growing audiences, especially to such an exciting and emerging market as Brazil,” CEO Mike Lang said in a statement.

Sao Paulo-based NetMovies, which boasts a catalog of 35,000 titles, in September signed a streaming deal with Disney Media Distribution, a division of The Walt Disney Co. Latin America, for the latter’s movies and ABC TV programs.

Brazil, which hosts the 2014 World Cup and 2016 Summer Olympics, has seen its economy blossom internally following years of stagnation. Netflix, which bowed streaming service to 41 countries in Latin America and the Caribbean earlier this year, launched operations in Brazil.

Miramax, which was acquired in 2010 from Disney by an investor consortium, has aggressively licensed its 700-title catalog to third-party distributors, including Facebook, Studiocanal and Lionsgate for packaged media. Founders Bob and Harvey Weinstein have an agreement with Miramax for select catalog sequels (i.e. Scream 4, Spy Kids 4) released through The Weinstein Co.

Miramax this past summer theatrically released The Debt, starring Helen Mirren and Sam Worthington, and the Guillermo del Toro-produced Don’t Be Afraid of the Dark, starring Katie Holmes and Guy Pearce.

Santa Monica, Calif.-based Miramax also has streaming deals with Hulu Plus in the United States and Japan.

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