SnagFilms Opens VOD Channel19 Jul, 2010 By: Chris Tribbey
Ad-supported indie film and documentary site SnagFilms.com has expanded out of the Internet to cable, with new VOD channels on Verizon FiOS and Comcast. SnagFilms also said it would make its library available on iTunes, YouTube and for the iPad.
“We started SnagFilms two years ago [and] we wanted to use the scale and interactivity of the Web to bring great films to a broader audience,” said site co-founder Ted Leonsis. “We wanted to create new tools and revenue opportunities for the entire indie ecosystem: filmmakers, festivals, film schools, non-profits, journalists and advertisers.”
SnagFilms has more than 1,500 films streaming to more than 90,000 Web pages. New VOD cable offerings from Snag will premiere each month.
“We are continuously looking for new partners with exciting content to expand our on demand offerings, and Snag is the perfect fit to hit indie film fans across the country,” said Diana Kerekes, VP of video entertainment services for Comcast.
SnagFilms is hoping to be included on connected consumer electronics devices and gaming systems this fall.