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Sony Drops Blu-ray Player Prices

By Erik Gruenwedel | Posted: 01 Oct 2008

Sony Electronics Oct. 1 slashed $100 from the retail prices of two standalone Profile 2.0 Blu-ray players: the BDP-S350 to $299 and the BDP-S550 (with BD-Live) to $399. The BDP-S550 is slated to bow at retail by Oct. 26.

This marks the first time Sony has offered a Blu-ray player below the price of its $399 PlayStation 3 video game system, which features a Blu-ray drive.

The price reductions, which have been rumored for months, were disclosed on the consumer electronics manufacturer’s site www.sonystyle.com.

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