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Amazon Prime Ups PBS Streams

19 Oct, 2011 By: Erik Gruenwedel

The late famed TV chef Julia Child makes her digital bow as Amazon’s streaming platform reaches 12,000 titles

Amazon Oct. 19 said it has expanded a licensing agreement with PBS Distribution, which includes free access to 1,000 programs for the ecommerce behemoth’s Prime loyalty platform members.

The Prime program launched as a loyalty platform giving members next-day shipping and other perks on myriad products for an annual fee of $79.

PBS programs made available during the next several months include “NOVA,” “Masterpiece” and Antiques Roadshow”; Ken Burns documentaries “The Civil War,” “The National Parks: America’s Best Idea,” “Baseball” “Jazz”; and Burns' new series “Prohibition.”

Prime instant video also will offer day-after air availability from shows like “Frontline” and “Washington Week.” Beginning in early November, and for the first time ever on digital video, Prime members will have access to 200 episodes of “The French Chef” with the late Julia Child.

“Prime instant video has included great content from PBS since the day it launched and Prime members have told us they want even more — so we are delivering,” Brad Beale, director of video content acquisition for Amazon, said in a statement.


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