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Retailers Float 'Noah' Exclusives

29 Jul, 2014 By: John Latchem

Target's 'Noah' with wood packaging

Among the July 29 new releases, Paramount’s Noah attracted the most retail attention.

Target offered the Blu-ray, a retelling of the Noah’s Ark biblical tale, in special wood packaging with 45 minutes of exclusive bonus content.

Best Buy offered Noah with steelbook packaging.

Walmart offered the Blu-ray packed with a CD of songs inspired by the film.

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