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The 'La La Land' Retail Waltz

25 Apr, 2017 By: John Latchem


(L-R): Exclusive 'La La Land' covers at Target, Walmart and Best Buy

The big retail chains gave consumers their choice of three exclusive versions of the Blu-ray for Lionsgate's La La Land, with special box art for each.

Target offered an exclusive three-disc special-edition Blu-ray with 30 minutes of additional content on the third bonus disc. Target also offered a $5 gift card with the purchase of both La La Land on Blu-ray and the film's soundtrack.

Walmart similarly offered a three-disc version of the Blu-ray.

Best Buy offered the Blu-ray with a Steelbook case.

Best Buy also offered Steelbook packaging with the 4K Ultra HD Blu-ray of Sony Pictures' Underworld: Blood Wars.



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