Go Online for ‘Ponyo’ Plush2 Mar, 2010 By: John Latchem
Shoppers looking to buy Ponyo, the latest Hayao Miyazaki animated film, could get either a two-DVD special edition or a Blu-ray/DVD combo pack in stores. But online presented a third purchasing option: a copy of the DVD with a plush toy of the Ponyo character.
The special package is offered at just a few dollars more than the standalone DVD but is not necessarily cheaper than the Blu-ray. The only catch is that shipping may take longer from some of the brick-and-mortar sites.
The new-release week of March 2 was otherwise quiet for in-store exclusives, with the exception of several promotions concerning the disaster flick 2012.
Wal-Mart offered copies of the 2012 DVD packed with The Worst-Case Scenario Survival Handbook: Extreme Edition.
Target had copies of the 2012 deluxe Blu-ray edition with a copy of the Discovery Channel documentary 2012 Apocalypse. The set was labeled as a “Special Edition 3 Disc Blu-ray” to distinguish it from the widespread two-disc Blu-ray deluxe edition.
A check of the Barnes and Noble Web site (BN.com) revealed an interesting sales pattern for 2012, with the two-disc Blu-ray actually offered for a couple dollars cheaper than the single-disc Blu-ray. The site listed the single-disc version as a low-in-stock item, in line with the bookseller chain’s reputation for favoring the type of premium product the two-disc Blu-ray version would be considered.
Staying on the Blu-ray front, Best Buy is taking preorders for the April 6 “Lord of the Rings” trilogy Blu-ray by offering a free steelbook case in exchange for a $5 deposit. The deal also includes a $50 Sideshow Collectibles coupon code.
Best Buy also had a display to clear out $9.99 Blu-ray catalog titles such as A Few Good Men, Donnie Brasco and Into the Blue.
The Best Buy in Costa Mesa, Calif., also unveiled its new Magnolia Design Center Feb. 26, filled with premium home entertainment options such as a 103-inch Panasonic HDTV, projection screen home theaters, patio displays and even the option to convert a home to solar power.