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Game of Exclusives

19 Feb, 2013 By: John Latchem

Best Buy's 'Game of Thrones' season 2 packaging

HBO’s new boxed set of Game of Thrones: The Complete Second Season gave a few retailers a good excuse to make it the focus of their weekly promotions.

Best Buy offered the Blu-ray combo pack with two exclusive covers, one featuring a kraken for the House of Greyjoy, the other a lion to represent the Lannisters.

Target’s version of the Game of Thrones: The Complete Second Season Blu-ray includes an exclusive bonus disc with four featurettes and a 20-minute interview with author George R.R. Martin, who wrote the books from which the show is adapted.

In addition, Target offered an exclusive Blu-ray combo pack version of Argo with special box art and 30 minutes of additional content in the form of three “From the Argo Files” featurettes.

Walmart is taking preorders for the March 12 release of Fox’s Life of Pi Blu-ray for $24.96, offering instant access of the film on Vudu.

Best Buy offered a $10 gift card with purchase of two select Blu-rays.


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