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Deals on the ‘Boardwalk’

10 Jan, 2012 By: John Latchem

Best Buy once again is touting its “Upgrade and Save” program that lets customers trade a used DVD in its original case for a $5 coupon that can be applied toward the purchase of any Blu-ray priced at $9.99 or more.

The program was heavily promoted in Best Buy’s weekly ad circular, with the coupon-discounted price printed next to all the new-release Blu-rays for Jan. 10. In some cases, this brought the Blu-ray price below that of the DVD version of the same film.

Best Buy’s other big promotion for the week focused on season one discs of HBO’s “Boardwalk Empire.” The chain has an exclusive bonus disc with two historical featurettes and the first episode of the second season, and all purchases of HBO series include a “Game of Thrones” sampler disc. Best Buy also has a “Boardwalk Empire” deck of playing cards for $3.99.

Target’s version of the “Boardwalk Empire” set includes an exclusive set of six postcards featuring imagery from the show.

Target also offered $5 instant savings when the Blu-rays of Killer Elite and Scorpion King 3 were bought together.

Walmart offered a Blu-ray copy of Moneyball with an exclusive bonus disc featuring an episode of MLB Network's "Studio 42 With Bob Costas" devoted to the movie.

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