Busy Week for Holiday Sales22 Dec, 2009 By: John Latchem
Retailers spent the week before Christmas more focused on sales of previously released titles rather than the new stuff. But that doesn’t mean a few new releases didn’t get some love.
Best Buy led the way with 50% off all HBO series on disc, as well as a stocking stuffer promotion. Buyers could get a $5 gift card with the purchase of two qualifying DVDs or $10 with the purchase of two Blu-rays of titles from the same list. The eligible discs include a lot of movies released in the past year, such as Up, Angels & Demons, Public Enemies, Inglourious Basterds, Watchmen, Twilight and Bolt.
Best Buy also had exclusives on two new releases. For District 9, the chain offers a limited-edition Blu-ray set with a flak jacket and production notes for $29.99, $10 more than the regular Blu-ray edition.
For Family Guy: Something, Something, Something, Dark Side, the new parody of The Empire Strikes Back, Best Buy has a $29.99 collector’s set consisting of the Blu-ray version and a T-shirt inside a retro lunchbox.