Best Buy Offers Bonus Points With Preorders11 Mar, 2014 By: John Latchem
Best Buy heavily touted several upcoming releases in its March 9 ad circular, offering 100 My Best Buy bonus points with the advance purchase of several upcoming Blu-rays for $19.99 each. Titles include Sony Pictures’ American Hustle (March 18), Disney’s Frozen (March 18), Paramount’s The Wolf of Wall Street (March 25), Paramount’s Anchorman 2: The Legend Continues (April 1) and Universal’s Ride Along (April 15).
Best Buy also offered $7 off the e-book of The Book Thief with the purchase of the new Blu-ray of the film version, available from Fox.
Target, which seemed to quickly sell out of its exclusive deluxe Blu-ray editions of The Hunger Games: Catching Fire, altered its promotion to give buyers of the film a free six-pack of Pop-Secret popcorn.
For Universal’s new animated film Barbie: The Pearl Princess, Target offered a free Barbie mini doll with the purchase of the film or the transforming Pearl Princess doll.
Walmart had exclusive availability of the Anchor Bay family film Against the Wild.